This article addresses the following:
Here are a few things you can do to improve your business performance on Swimply:
How to Find Your Unique Swimply Listing
Knowing where and how to find your listing page link is very useful for marketing your listing and sharing your listing with friends, family, or on social media.
The easiest way to find your listing is:
On Web
- Log into your Swimply account
- Click the 3 lines at the top right corner and go to Manage listing
- Click Preview Listing on the top right side
- Copy the url in the search bar at the top of your browser
On App
- Go to the Profile tab in the app
- Click Manage Listing
- Click on your listing
- Click the Preview Listing on the top right
- Click the share icon at the top right of the page
- Select Copy
- Share the link!
Posting on Social
Post on Google Places
Follow this quick step-by-step guide to get your listing on google so you can increase traffic and bookings to your listing!
Putting your Swimply listing on Google places is a great way to put your listing on the map, literally! With Google places, you can make sure your listing shows up on google maps and google searches from potential guests in your area.
Follow these simple steps to get your listing “on the map”:
- Go to google places, and click Manage now
- In the Business name field type: Swimply - {the name or your listing}
- Select Local Store as the business type
- Type swimming pool in the business category
- Enter the address of your listing
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Add your phone number (you will need this to verify your listing via text, but you can edit the number later as to not have your real number on google)
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Add your Swimply listing page URL in the website field
- Add the hours your listing is available to rent
- For the description start with: Rent this private pool by the hour on Swimply {copy and paste your description here} Pro tip: use terms like “pool near {your city}” to come up in even more google searches.
- Add some awesome photos of your listing (You can use the photos that are on your Swimply listing, and even download them from the site if you don’t have them)
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And you're done! Google will verify your business and it should be visible in a few days on google and google maps.
Post On Nextdoor
Nextdoor is a community based social media platform where you can connect and market items to your neighbors. All you need is a NextDoor account, and then you can go ahead and upload some photos of your listing along with a description and link to your listing. This post will automatically be shown to fellow NextDoor users in your area. The biggest thing to be aware of with Nextdoor is the potential for complaints from neighbors or interference from your HOA. By posting on Nextdoor you are broadcasting to your neighbors you are renting your space, thus creating the potential for complaints and attempts to block you. If you would like to know more about how you can get ahead of any neighbor complaints, you can read our Good Neighbor Policy here.
Post on Facebook
Join Facebook buying / selling groups. These groups are ones you have to manually join, are usually city or neighborhood specific, and range in what they allow to be posted. Before joining, make sure you read the group rules for posting restrictions. Posting in buying / selling groups is a great way to reach a broad audience quickly.
- Here are a couple of tips for finding more specific groups to join:
Consider what kind of guest enjoys your listing most, and join groups that correspond with that kind of guest - For example: if your listing is a great spot for families, search for facebook groups geared towards parents or activities to do with kids. If you are posting in a family / mom group, you will want to upload photos that highlight features of your listing that are family friendly, such as toys, floats and games. Mention that your listing is a great spot for families to relax, spend time together, or host an event
- Link your listing URL and invite them to sign up and book
- Think of communities that you are a part of - anything from knitting to hiking groups to Marvel enthusiasts. Even though these groups don’t directly correspond with pools & swimming, we have seen hosts across the country find success by posting in interest / community specific groups.
- You can also post your space on Facebook’s general Marketplace. Follow the instructions below.
Post on Facebook Marketplace
An effective and cost-efficient way is to post your pool on the Facebook Marketplace to get exposure to potential swimmers in your area. We have found that Hosts who use Facebook Marketplace have seen bookings increase on average by 45%.
Follow our simple step-by-step guide and get your pool visible to more people today:
Note: Follow these steps on a computer or laptop instead of the Facebook app on a phone or tablet as it will not work to set this up through the app.
- Step 1: Go to Facebook Marketplace (top menu) > Create New Listing (left side)
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Step 2: Choose listing type: Item for Sale
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Step 3: Fill out the listing information:
- Photos
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Title Example
- Tip: Do not use your Swimply Pool Listing title. Pick a title that will be exciting to Facebook viewers and interested swimmers
- Price
- Category
- Condition
- Description
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End the description with: "For availability and bookings please go to {link to your pool on Swimply} or DM me directly."
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How to get your Pool Link: View your Pool Listing on Swimply.com and click on the Link icon near your Pool Title on the listing page:
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Tips:
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When you include the link to your pool in the description, unfortunately it won’t be clickable. You can add a note for people to copy and paste your link into a new window.
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To help reduce the number of people sending you direct messages, consider adding this line in your description:
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The quickest way to check availability and get answers to 80% of your questions, copy and paste the link below to see my pool listing page.
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- You do not have to fill in the fields for Brand, Material, or SKU
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Tips:
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- Step 4: IMPORTANT: Turn on Boost Listing After Publish
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Step 5: Click Next
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Step 6: Confirm the location is correct and click Next
- Tip: On the next screen Facebook recommends some Groups you may wish to consider joining to promote your listing. It's not necessary to join any new groups to publish your listing on the Market. However, in Groups that allow sharing Marketplace listings, it can be an excellent way to expand your views.
- Step 7: Click Publish
Boost your Marketplace Listing
- Step 1: Click Select Custom Budget and Duration
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Duration: 5 days
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Daily Budget: $3.00
- Tip: If you have Facebook Ads Manager you can customize your target audience settings to a closer range, for example: Max distance from you 15 miles.
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Step 2: Add a Payment Method
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Step 3: Click Boost Now
Getting Responses to Your Listing
When your listing goes live you may start receiving responses immediately! When people see your listing they can respond easily by use the pre-populated suggestions to start a conversation, which means you may get a lot of replies that look identical and say something like "Is this still available?". Don't worry, they're not bots, they are likely super eager swimmers so go ahead and reply.
- Tip: People will frequently ask you the same questions. To save time, consider having “snippets” of text replies to those frequent questions that you can cut and paste into your reply.
Watch this Step-by-Step video which goes through all of the process of creating and Boosting your Facebook Marketplace Listing:
Create a new Marketplace Listing: 00:20
Boost Listing settings: 06:18
What to do if Facebook rejects your listing: 08:22
TIPS for responding to inquiries through Facebook: 09:08
Where to find your Marketplace Listing analytics: 10:40
Post on Instagram
Creating an Instagram account for your listing is a great way to expand reach. Here are a couple suggestions to get started:
- Start your account with a strong name that includes your catchy listing title
- Make sure to sign up with a business account, not a personal account so that you can view analytics and use them to help tailor your posts
- When posting photos be sure to follow our Guide to Photos
- For a Swimply webinar with more details on using reels, stories and hashtags click here
Promotional Postcards
You can also take advantage of our Promotional Postcard feature allowing you to download a branded advertisement with a unique QR code directed to your listing. Feel free to print out and distribute around your local area to attract guests.
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