Earn More with Your Direct Booking Link

Your Direct Booking Link gives you a personalized listing URL and QR code that you can share anywhere outside of Swimply.

Instead of relying only on guests discovering your listing through marketplace search, your direct link allows you to actively promote your space and bring in your own audience.

Best of all: when a new user books through your Direct Booking Link, you’ll pay only 10% marketplace fees (vs the usual 20%) on that booking.

That means you can grow your business, attract new guests, and keep more of your earnings at the same time.

What Is a Direct Booking Link?

Your Direct Booking Link is a unique URL connected directly to your listing.

You can share it:

• On social media
• Through text messages
• In local community groups
• On flyers and business cards
• In paid ads
• On your personal website
• Through referrals from friends and family

Guests who click the link are taken straight to your listing, making it fast and easy to book your space.

You’ll also receive a QR code version of your link, which is perfect for sharing in-person or through printed materials.

Why Hosts Love Direct Booking Links

Direct Booking Links help hosts:

• Generate more bookings
• Build their own audience
• Simplify referrals
• Reduce marketplace fees on eligible bookings
• Market their space like a real business

Many successful hosts use their link as a central part of their marketing strategy — especially during peak season.

Share Your Link on Social Media

Social media is one of the easiest and most effective ways to drive traffic to your listing.

Instagram

Add your booking link to:

• Your bio
• Story highlights
• Reels
• Pool photos and videos

Popular content ideas:

• Backyard transformations
• Pool day setups
• Birthday parties
• Night swimming
• Relaxing summer vibes
• Guest experiences

Example caption:

“Looking for a private pool this weekend? Book directly through my link!”

Short-form video content often performs especially well during warm weather months.

Facebook

Facebook is great for local discovery.

Share your link in:

• Neighborhood groups
• Parenting groups
• Community pages
• Summer activity groups

Example posts:

• “Private pool rentals available this weekend!”
• “Perfect spot for birthdays and family gatherings.”
• “Now accepting summer bookings.”

Many hosts find that local Facebook groups drive highly qualified traffic because guests are already searching for nearby activities.

TikTok

TikTok can be surprisingly effective for visually appealing spaces.

Content ideas:

• Pool cleaning timelapses
• Backyard setup videos
• “Come spend the day with us” style videos
• Summer party setups
• Lighting and ambiance showcases

Even a small local audience can turn into consistent bookings.

Promote Your Space Locally

Some of the best opportunities are right in your own neighborhood.

Community Groups

Share your link in:

• HOA groups
• Local Facebook communities
• Parent chats
• Summer camp groups
• School communities

People are constantly looking for:

• Weekend activities
• Birthday venues
• Family-friendly experiences
• Relaxing local getaways

Your listing may be exactly what they’re searching for.

Local Businesses

Partnering with nearby businesses can help generate consistent referrals.

Consider leaving flyers or QR codes at:

• Coffee shops
• Pizza stores
• Ice cream shops
• Party stores
• Gyms
• Day camps
• Event venues

A simple flyer with:

“Book a private pool nearby”
can create strong local interest.

Turn Friends & Family Into Referrals

Friends and family are often your first and best promoters.

They can:

• Share your booking link
• Refer coworkers and neighbors
• Post photos from their visits
• Recommend your space online

One great guest experience can easily lead to multiple future bookings through referrals alone.

Use Paid Advertising to Grow Faster

Some hosts choose to run small paid ads using their Direct Booking Link.

Popular options include:

• Instagram ads
• Facebook ads
• Google search ads
• Local event promotion

Even a modest advertising budget can perform well during peak pool season.

Because eligible new-user bookings through your Direct Booking Link qualify for reduced marketplace fees, many hosts use paid ads to scale bookings more profitably.

Add Your Link Everywhere

The more visible your link is, the easier it becomes for guests to book.

Good places to add it:

• Instagram bio
• TikTok bio
• Facebook profile
• Linktree
• Email signature
• Text messages
• Flyers
• QR codes
• Community boards
• WhatsApp groups
• Personal websites

Think of your Direct Booking Link as your personal storefront.